NOTINO STORES 5.0
Together with the French Malhebre agency, we developed a new store concept. The first domestic implementation in Brno is currently also the largest beauty store in the Czech Republic!
The interior in new warm and pleasant shades of pink, combined with the latest technologies, such as LED information panels, digital price tags and sensor bars, clearly identifies the company as a leader in the field of beauty commerce. The articulated floor plan of the Brno store provides countless different corners for presentations of world-famous brands or cosmetic mini studios. The wood decor and white terrazzo contrast is emphasized by the curves in the floor - these guide the visitor through the entire space of the business unit. An integral part of the project is also the "internal shop window" - a shop in the shop concept presentation area. A large space is also dedicated to self-service cash registers and online pickup counters, which are an inherent part of Notino stores.
The French concept studio MALHERBE PARIS and Brno architectural atelier KYZLINK ARCHITECTS participated on the development of this project. Notino stores are becoming a pleasant space full of experiences and thus completely change the concept of shopping.
Architectural study: Q1/2021
Interior project: Q2/2021
Photo: Notino (Lukáš Němeček)